Milwaukee Journal Sentinel

Milwaukee Journal Sentinel logos

The Journal Sentinel traces its history to 1837, when Solomon Juneau, a founder of Milwaukee,
funded the creation of the Milwaukee Sentinel. In 1882, the Daily Journal was founded and it eventually
became the Milwaukee Journal. The papers operated independently of each other until 1962, when The Journal
Company bought the Sentinel from the Hearst Company, its owner since 1924. The Journal, publishing in the
afternoons and on Sundays, and the Sentinel, publishing Monday through Saturday mornings, had separate reporting
staffs until 1995, when they merged to form the Milwaukee Journal Sentinel.

As of mid-2012, the Journal Sentinel had the 31st-largest circulation among all major U.S. newspapers, with
circulation of 207,000 for the daily edition and just under 338,000 for the Sunday edition. On April 8, 2016, decades
of local ownership for both papers ended when Journal Media Group was acquired by the Gannett Company for $280 million.
Gannett owns most of the daily newspapers in the central and eastern parts of Wisconsin (eleven in all), including the
Green Bay Press-Gazette and Appleton's The Post-Crescent. The Journal Sentinel has been integrated into the company's
"USA Today Network Wisconsin". The Journal Sentinel also collaborates with the Press-Gazette for Packers coverage, and
adapted to Gannett standards, including newspaper layout, website and apps, in August 2016. In the spring of 2018, the
Journal Sentinel press facility began to print all of Gannett's state papers (it already printed The Sheboygan Press
and USA Today) replacing the company's Appleton facility. By 2021, it was reported that about 90% of Journal Sentinel
subscriptions were for its print edition despite a years-long push to increase the number of digital subscribers. In April 2024, the newspaper launched a redesigned Sunday edition.

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